Expert Tips for Looking Picture Perfect on your Big Day

Are you a millennial bride-to-be, or someone who’s recently become engaged and is looking for expert tips on how to look picture perfect for your big day? Then you’ve come to the right place. Your wedding day will be one of the most important moments of your life captured in countless photos and videos-make sure it’s also one of the most beautiful! Whether this is your first time preparing for such an occasion or if you're a seasoned pro at getting ready for events, there are valuable insights to make sure every detail looks flawless in pictures. Here we offer some expert advice when it comes to planning your bridal beauty. So sit back and relax -there's no need for any pre-wedding jitters when we have all the bridal beauty secrets here!

1. It's important to find an artist or stylist whose bridal hair and makeup styles you gravitate towards, as you want to feel beautiful and relaxed the morning of the wedding. To do this, browse bridal hair and make up looks on Instagram or websites like Pinterest. Pay attention not just to their artistry, but also their communication style - for instance do they respond quickly and professionally? Do you feel a good energy when interacting with them? An experienced makeup artist that can create stunning airbrushed bridal looks might be just what you’re looking for!

2. During the wedding planning process, it is important to book bridal hair and makeup appointments as soon as possible. Depending on the popularity of weddings in your area, dates can fill up quickly; sometimes brides even book their hair and makeup teams a year in advance! Seek out professionals that specialize in bridal makeup - there are many talented stylists out there who offer airbrush makeup and hair styling services of all kinds. Don't worry, finding the perfect artist for bridal looks is easier than you think - communicate what you’re looking for, trust them, and they will work their magic!

3. Schedule a spray tan trial for 1-2 days before your bridal makeup trial. This will allow you to accurately assess how the tan looks with your makeup on. While spray tans are definitely popular for achieving that sun kissed glow, brides who prefer a natural look may choose not to apply them for their wedding day - and that's OK! It all depends on your individual preference and how you want to look in your bridal photos.

4. While it is natural to want to bring bridesmaids or family members along to your bridal trial appointment, there are several reasons why it might be beneficial to go solo. If you come alone you will be more focused on connecting with your artist and making decisions that reflect your true preferences without any pressure or influence from guests. Once you have chosen the perfect bridal look, then you can always ask for valuable opinions afterwards and if necessary request another bridal trial for a different look. Going solo will enable you to make a well thought out decision about your appearance and ensure you look beautiful on your wedding day.

5. Having skin in tiptop shape is essential to any brides' beauty plan. With regular facials and a skincare routine recommended by an experienced esthetician, you can whip your skin into the perfect condition for applying flawless bridal makeup or airbrush makeup for your wedding day. The better you take care of your skin leading up to the big day, the less makeup you’ll need and the more beautiful your bridal look will be. Make skincare part of your wedding planning process – it’s worth it!

6. When deciding on hair color, brides may want to keep their current look or make a change. It's also important to consider whether a desired style will require the use of hair extensions or not. These things should be decided with your hair stylist at least 2 months prior to the wedding day. 

Now that you know all the secrets to looking great in wedding photos, it’s time to put them into action! We understand how important your big day is, and we want to help make sure everything goes smoothly. That’s why we offer complimentary phone consultations where our team can answer any questions you have about preparing for your wedding. We’ll work with you to figure out a beauty game plan so that on your big day, all you have to worry about is saying “I do.” Contact us today to book your consultation- we can’t wait to chat with you about making your wedding dreams come true!

Photo Credit: Luckybird Photography

Soft Natural Airbrush Bridal Makeup and Down Hairstyle with Curls.

Makeup Sanitation & Safety

Here at Makeup by Amy Lewis & Co., makeup artists have one job that is more important than anything else. That is to keep you, our client, healthy and safe. With the recent concern of COVID-19, proper sanitation is more important now than ever once we’re able to get back to work! That being said, we know there are many artists out there that do not have correct sanitation processes in place (we’ve witnessed it or heard about it from clients and gagged!). Artists perform very personal services on many people and if we don’t follow certain protocols, we could easily contaminate our kit with bacteria and spread communicable diseases. Not something you want to risk especially during a global pandemic!

To give you peace of mind during this uncertain time, we wanted to let you know that our professional makeup kits and our workstations were and are ALWAYS clean and disinfected, even before this pandemic. While we have always practiced these safety precautions on a regular basis, we are, however, being more mindful than ever before. We thought you should be aware of our cleaning practices to give you peace of mind. Not just now, but in the future. 

Here are some things we do to keep you safe as our client: 

1. We wipe down all surfaces with 70% alcohol or disinfectant wipes before we set up our makeup stations. 

2. We wash our hands for 30 seconds before we begin your services. 

3. In addition, we use hand sanitizer as an extra step before we start services and in between clients. 

4. We use new, clean brushes on every client that have been washed in soap and hot water. No brush is used on more than one person.

5. We never double-dip directly into beauty products to avoid contamination. 

6. We always scrape, scoop, and dip products to a clean, disinfected metal palette or paper towel (one per client). 

7. We never apply mascara or lipstick/gloss on you right out of the tube.

8. When applying mascara or lipstick/gloss, we will always use new, disposable mascara or lip wands for each application, and we never double-dip. 

9. We sanitize all our tools, from tweezers to lash curlers, and wipe down all products before we pack our kit and after we complete a job. This keeps from cross-contaminating other products inside our kits. 

10. We regularly clean surface objects in the studio with a disposable disinfectant, as well as objects that are frequently used, such as phones, chairs, toilets, door handles, tables, counter tops, and cabinets. 

11. After every client, whether in the studio or at your location, we clean the working surface and always prepare a new, clean area to work on. 

12. From now until further notice, as a COVID-19 safety precaution all artists will wear a mask during services and we will limit the number of people permitted in our work area.

13. We will practice these same guidelines no matter where your service takes place.

In addition to these everyday steps, we are also being extra diligent to ensure that if team members are exhibiting any signs or symptoms of illness, we will remain home. Likewise, if you have an upcoming appointment with us and aren’t feeling your best, we will not be able to perform your service. Please email us at makeupbyamylewis@gmail.com and we’ll be happy to reschedule your appointment. We are waiving our 48 hour cancellation fee policy until further notice in an effort to do our part in the community. 

Finally, hair/makeup services have been banned until further notice so we will continue to closely monitor this developing situation and make necessary adjustments to our calendar according to state and federal guidelines. Thank you for your continued trust in Makeup by Amy Lewis & Co., and we look forward to seeing you very soon to help you look and feel your absolute best. If you have any additional questions, please feel free to email us.

Stay healthy and safe!

Wedding Pro Spotlight: The Legacy Golf Club

Many of our bridal clients book us early on in their planning process, so we often get asked about unique places nearby to hold a ceremony or reception. Most brides want to get married by the water, near the woods, or on a golf course. We found a spot that offers all three! 

Recently we had the chance to visit one of the most beautiful venues in Southeast Michigan- The Legacy Golf Club in Ottawa Lake. It’s just 2.5 miles from I-23 North, only about 10-15 minutes from Toledo. Their sweet event coordinator, Dawn Decator, was so kind to take some time out of her busy schedule to give us a tour and show us why The Legacy is one of the best-kept secret wedding venues in the Toledo area. 

There is a pretty chapel onsite, so the ceremony/reception can take place in the same location eliminating the need for transportation and saving you money. The Legacy holds up to 200 people inside, but can also accommodate an outdoor tent for larger weddings. 

We love the interior of the building with its high ceilings and lovely wood beams. There are lots of windows with beautiful views of water, woods, and tall grasses that help give it it’s airy vibe. There is a gorgeous, modern bridal suite with plenty of natural light and enough space for about 6-8 people so hair and makeup services can be done onsite. 

Dawn explained to us how she carefully helps set each wedding timeline, coordinates the day of the wedding and even offers packages that include a DJ and cake which take a ton of work off of the brides and grooms shoulders. 

We think the Legacy is a wonderful place to explore if you're on the hunt for your perfect wedding venue! If you'd like to set up a tour with Dawn to see the space for yourself, you can reach her at (734) 854-1101 or www.playlegacy.com . 

Stay tuned for our next wedding pro spotlight coming very soon! 

#toledomakeupartist #toledoweddings #toledobridalmakeup #toledobride

Setting A Realistic Bridal Beauty Budget

Photo: Heather & Sarah Photography  Model: Marilyn Manchell  Makeup: Amy Lewis Jewelry: Belle Amour Bridal 

So you found a fantastic venue, hired a brilliant photographer, sent out save the dates, and found The Perfect Dress! Congrats! You’re off to a great start. 

If you’re like most brides, you've probably spent a pretty penny on your wedding so far. You’re overwhelmed by how much things actually cost and your plan is to save as much money possible on the rest of the planning. Which means you may have to go without a few things or decide to cheap out on others. 

Unfortunately, professional makeup & hair are often the first things to go, mostly because you didn’t budget for them originally. So perhaps you resort to letting a friend or family member do it for you, or you hire the most affordable makeup artist/hairstylist you can find to save some cash. What most brides don’t realize is, you’re selling yourself short here. While it seems saving money is the way to go, its actually quite the opposite when it comes to beauty. When you have your friend, family member, or cheap hair/makeup artist do your trial and you look in the mirror, 9 times out of 10 you will be unpleasantly surprised... maybe even horrified. Makeup/hair tends to be an afterthought expense and many brides try to book their stylists 2-3 months before the wedding. To put things in perspective, most veteran makeup pros book weddings 10-12 months out or more. Which leaves you desperately scrambling to find someone because all the top artists are likely booked at this point. 

How does this happen? Who’s to blame for you not including beauty in your budget? Well, most likely whatever budget planner or tool you’re using! Most brides find helpful planning resources from The Knot and Wedding Wire. Surprisingly, The Knot doesn’t even list a hair/makeup category on their budget percentage chart. So we’re assuming it’s supposed to get lumped into the Attire category. Let's break it down...

The average Toledo wedding cost is between $15,000-25,000 (according to costofwedding.com). The Knot suggests you set aside 8-10% of your total budget for Attire, that means you only have around $1200 minimum (8%) to work with. That’s the total amount you can spend on your dress, veil, shoes, tuxes, undergarments, and hair and makeup. Are you kidding me? That’s just not a realistic number for all of those things in today’s market. No wonder nearly every couple goes over their wedding budget! 

We’d like to suggest a more realistic approach - not just because we’re makeup artists, but because we’ve done thorough research in the Toledo area on average rates for onsite hair and makeup. Setting aside at least 3% of your total for the bride’s hair/makeup is a much more practical strategy. It may seem like an unnecessary expense since you didn’t originally plan for an extra $450-750 in your budget, but hear us out!

Think about how much you’re paying your photographer. If they’re a really talented professional, you’re spending a minimum of $2000 or more on amazing photography for this super important day. If you've listened to your married friends' advice, you will happily pay that price because after the knot is tied and the wedding is over, the most valuable thing that will remain as a reminder of the best day ever is, of course, your photos! You’ll look back through your wedding album fondly and smile because your photographer captured so many great memories. You can see the value in that expense now, right? Good, then we're on the same page!

So if you’re spending thousands on your wedding photography, don’t you think it would be a silly risk to have a non-professional do your makeup/hair to save a couple hundred bucks? Or even worse....attempt to do your own makeup. You probably hadn’t previously considered how cold, shaky and nervous your hands will be on the big day. Trust us when we say we have been in the wedding industry long enough to have witnessed some real beauty catastrophes on the day of. Orange foundations, crusty long lashes, thick black eyeliner, way too much blush, etc. It’s not something we enjoy. We really want to arm brides with accurate information so as to avoid such future catastrophes! Why waste your money on hair/makeup trials with cheap artists when you could save that money (and time) and put it toward hiring an experienced professional that you can trust? The alternative is not liking the way you look in your wedding photos and there is not much you can do about that after the fact. In the grand scheme of things, 3% of your wedding budget isn’t much after all. 

Our bottom line here is this: The wedding planning tools and websites don’t have all the right answers. Like most things in life-you get what you pay for. If you pay bottom-of-the-barrel prices for your makeup artist or hairstylist, then that is exactly the result you can expect to receive. Why take unnecessary risks on the way you look? Especially on a day where your every move will be photographed and/or filmed in front of lots of people! 

In all the wedding days we’ve had the pleasure of being a part of, we’ve learned a thing or two about beauty. Beauty comes from within. It comes from a talented makeup artist showing you that you can feel as beautiful as you look. When you feel truly beautiful, you’re confident, happy, and comfortable in your own skin- ready to take on the world. Professional makeup artists & hair stylists bring out the best version of you so that you can thoroughly enjoy one of the most memorable days of your life and look amazing doing it. Doesn't every bride deserve that?

If you designate a realistic beauty budget now, that’s one less thing you’ll be stressing out over as the wedding day gets closer. So why not take the steps to make it happen!

We came up with a few ideas on how to save up for your Bridal Beauty Budget:

1. Cut down on your Starbucks visits. Instead of 4-5 coffees a week, trim it down to 2-3. Or order a regular coffee instead of a specialty drink. At $3-5 a pop, those savings can add up quickly!

2.  Meal planning. Most people don’t realize how much of their money is spent on food. It’s         super convenient to eat out for lunch, or grab some fast food on the way home from work. But those bills add up! You will save a surprising amount of money by sitting down once a week to map out which days you’ll pack a lunch and what to make at home for dinner. You can still eat out, just go half as much as you usually do. (Sidenote: by doing this in our own household and switching grocery stores from Kroger to Aldi, we managed to save $250+/month! Crazy, right?)

3. Girls night out could take place at a bar with happy hour specials instead of one with regular prices. Or, you can all pitch in for a few bottles of wine and stay in! Get creative with wine pairings and snacks. 

By incorporating a few of these savings strategies into your lifestyle, you will be able to build up a realistic beauty budget in no time. Then you will be able to afford the makeup and hair professionals you deserve on your wedding day so you can look and feel your best! 

Toledo Makeup Artist Is Voted The Knot Best of Weddings Winner!

(Toledo, Ohio. January 1, 2017)—  We are pleased to announce that Makeup by Amy Lewis & Company has been selected as a 2017 ­­winner in The Knot Best of Weddings, an award representing the highest-rated wedding professionals as reviewed by real couples, their families and wedding guests on The Knot, the leading wedding brand and marketplace. 

In 2017, only 2% of the 300,000 local wedding professionals listed on TheKnot.com have received this distinguished accolade. These winners represent the best of the best for wedding professionals that a bride or groom would want to consider in planning their wedding. 

“We are thrilled to have been selected as The Knot Best of Weddings for 2017! It's been an incredible year and we are so honored to receive this stamp of approval that only the top 2% of Knot vendors receive. We feel so blessed to have such a great team and we’d like to thank each and every one of our makeup artists, as well as all of our wonderful brides. We truly couldn’t have done this without you! We promise to continue striving each and every day to provide our brides with the best luxury bridal makeup in Toledo!”- Amy Lewis, owner of Makeup by Amy Lewis & Company. 

Cheers to our best year yet!!

We Won An Award for Bridal Makeup in Toledo! Hooray!

Makeup by Amy Lewis & Company Wins

WeddingWire Couples’ Choice Award for 2017!

Photo: Adore Wedding Photography

(http://adoreweddingphotography.com/)

                        Toledo, Ohio – January 11, 2017–  WeddingWire, the leading global online marketplace for the wedding and event industry, announced Makeup by Amy Lewis & Company as a winner of the esteemed 2017 WeddingWire Couples’ Choice Awards® for Makeup in Toledo!    

                        The Couples’ Choice Awards recognize the top five percent of wedding professionals on WeddingWire who demonstrate excellence in quality, service, responsiveness, and professionalism. The prestigious awards are given to the top local wedding professionals across more than 20 service categories, from wedding venues to wedding photographers, based on their professional achievements from the previous year. 

                        The WeddingWire Couples’ Choice Awards winners are determined solely based on reviews from real newlyweds and their experiences working with Makeup by Amy Lewis & Company. Award-winning vendors are distinguished for the quality, quantity, consistency and timeliness of the reviews they have received from their past clients.

                        “The Couples’ Choice Awards’ ninth year features one of the most impressive groups of dedicated and acclaimed wedding professionals yet,” said Timothy Chi, CEO, WeddingWire. “It is our honor to work with high-caliber merchants, such as Makeup by Amy Lewis & Company, who not only make a couple's big day possible, but also contribute to the more than 2.5 million U.S. reviews represented on WeddingWire.  We congratulate all of this year's winners on their achievements.”                        

                        Makeup by Amy Lewis & Company is thrilled to be one of the top Makeup Artists in Toledo on WeddingWire. We would like to thank our past clients for taking the time to review our business on WeddingWire. We truly value all of our clients and appreciate the positive feedback that helped us earn a 2017 WeddingWire Couples’ Choice Award. Thank you to each and every one of you who made last year amazing. We’re thrilled to be your top choice for Bridal Makeup in Toledo! 

To learn more about the WeddingWire Couples’ Choice Awards®, please visit www.weddingwire.com/couples-choice-awards.